The Truth About Short vs. Long Blog Posts: Does Size Matter?
How long should your blog post be? The unsatisfying answer is: it depends. Marketers and bloggers find themselves divided on the issue. Some believe the longer, the better. Others…
7 One-minute Social Media Marketing Growth Ideas When You’re Pressed for Time
We put together our favorite list of social media time saving ideas to help you grow even while pressed for time. These tips are from small business owners…
Social Media is Killing Handwriting and Why that’s Bad for Business
Do you remember learning to write in cursive; repeating letters across a wide-ruled notebook? How about today; can you write a legible thank you note? Social media…
56 Time Saving Social Media Ideas for the Time-Strapped Business Owner
(#WorkloadWednesday) I’m a “list” person. I make lists for almost everything I do. My lists run the gamut from; To Do, To Call, Grocery, Chores, Need to…
Words to Live by from Buddy the Elf
Taking advice from Buddy, the Elf, we’re spending quality time with our family and friends this week to get into the Holiday spirit. Meanwhile, check out some…
4 Ways to Avoid Credibility Distractors in Your Social Media Post. Um…What’s the Problem?
Summary: As social media marketers, it’s important to demonstrate strong oral and written communication skills that clearly project professionalism and confidence. Here is one big addition to your…
How to Use Facebook to Capitalize on the World’s Biggest Holiday Spending Trends
Summary: Find out what Boxing Day, Singles Day and social media have in common with U.S. holiday shopping days. As a bonus, we’ve added some great easy to…
5 Absolute “Must-do’s” Before You Hit Publish on your Social Media Post
(#WorkloadWednesday) While I was growing up, my Mom was a primary grade school teacher and my Dad, Superintendent of Schools. No day went by without one of…
3 Quick and Easy Blog Post Ideas for the Time-Strapped Business Owner
(#WorkloadWednesday) As I look over the upcoming blog post pitches on our content calendar and quickly guesstimate time needed to perfect these posts, I foresee some tight…
Protect Your Assets: Advice from an HR Expert on Managing Employees Usage of Social Media
(#WorkLoadWednesday) Social media in the workplace is the “norm” in today’s hyper-connected world. At any moment, your employees might be updating their Facebook status, re-tweeting a favorite post or networking…
Time Saving Best Practices to Replay Content Without Compromising Traffic
(#WorkLoadWednesday) My son and I enjoy watching the History Channel TV Show American Pickers. The hosts, Mike and Frank, travel the United States in their white van…
How to Find the Perfect Social Media and Blog Post Frequency Using Data
(#WorkloadWednesday) Unlike my coworker Bill, who completes several items on his to-do list before I brush my teeth, I am not an early morning riser. Up at 5:00…
How I Increased My Social Media Productivity by Working Smarter in Just 5 Minutes
(#WorkloadWednesday) I wear many hats in our small business. To complete my work as a blog contributor, copy editor, researcher and a cost conscious accountant, multitasking is an absolute…
Train Your Brain to Remember the Name of the Person You Just Met
Have you ever been introduced to someone and immediately forgotten their name? It can be a frustrating experience. A few years ago, I made a resolution to…