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marketing

Your Guide to the Top 5 Social Media Advertising Options

Last Updated:3 years ago By Charles Smith Time to Read: 10 minutes

Reaching the right audience on social media is no longer about skill. Today the game is pay-to-play. With platforms saturated, organic reach for businesses has taken a nosedive. That doesn’t …

Hear shaped pizza for Valentine's Day.

Why Pizza Is The Perfect Valentines Day Marketing Strategy

Last Updated:5 years ago By Debra Garber Time to Read: 2 minutes

Yes, it’s that time of the year again – Valentine’s Day, a day to give and receive love…in the form of gifts and goodies or according to my brother-in-law, a …

Marketing to Millennials

Marketing to Millennials: Everything You Need to Know

Last Updated:6 years ago By Debra Garber Time to Read: 6 minutes

In recent blog posts, we’ve alluded to the importance of marketing to millennials when targeting social sharing influencers. The Millennial generation or Generation Y is shaping and shaking up …

Marketing in today's Social Media World on a Shoestring budget

Successful Old-School Marketing on a Shoestring Budget in Today’s Social Media World

Last Updated:6 years ago By Debra Garber Time to Read: 5 minutes

To quote Mark Twain, “Many a small thing has been made large by the right kind of advertisement.” But advertising can be expensive. In reality, most small businesses share a …

The Future of Small Business Marketing

Expert Views on the Future of Digital Small Business Marketing

Last Updated:7 years ago By Debra Garber Time to Read: 2 minutes

The last few years have been crazy for small businesses and their marketing strategies. Today, there are so many different aspects of online marketing it’s difficult to remain current and …

How Smart Small Business Owners Grow without a Big Budget

How a Smart Small Business Grows without a Big Marketing Budget

Last Updated:8 years ago By Bill Flitter Time to Read: 2 minutes

If you are like most small business owners, it can be a challenge to grow your business with little to no marketing budget. A technique we have found to be …

The Secrets of a Killer Blog Post (Infographic)

Last Updated:8 years ago By Debra Garber Time to Read: Less than a minute

The New Year brings new starts, new resolutions and new ideas.  Occasionally though, it helps to review old rules especially when it comes to writing the perfect blog post.  We …

The Path from Post to Profit; Metrics Behind Measuring and Proving your Blog Strategy

Last Updated:8 years ago By Debra Garber Time to Read: 4 minutes

My husband just gave me one of those looks when I told him I was writing about the path to profitability through a solid metric-based blog strategy.  Yes, I admit, …

Is Your Marketing Content Scalable?

Last Updated:9 years ago By Debra Garber Time to Read: 3 minutes

Content marketing has solid roots in marketing departments, while sales teams talk about enablement. Both sides battle to get the right content to the right people at the right time, …

How do you create an irresistible brand? Maria Ross responds

Last Updated:9 years ago By Debra Garber Time to Read: 4 minutes

We recently caught up with Maria Ross, Founder of Red Slice, for a Q&A session on the importance of having a clear brand strategy. Maria is a brand strategist who …

What content marketing tactic drives the best ROI?

Last Updated:9 years ago By Bill Flitter Time to Read: 1 minute

Videos, Infographics, Whitepapers; so many different types of content to create in so little time with limited resources. Looking for one content marketing tactic that can drive the best ROI? …

Consumer want to experience a brand before buying

Research: Tell Before You Sell. A Story Is Worth A Thousand Sales

Last Updated:9 years ago By Bill Flitter Time to Read: 1 minute

“Man is eminently a storyteller. His search for a purpose, a cause, an ideal, a mission and the like is largely a search for a plot and a pattern …

icon person speaking

Social Media Marketing: Why do people talk about your product? [Infographic]

Last Updated:10 years ago By Charles Smith Time to Read: Less than a minute

 

From udemy…

stop marketing in silos

Stop Marketing in Silos. Think Content First.

Last Updated:10 years ago By Bill Flitter Time to Read: 1 minute

Marketing professionals work hard to distribute messages to their customers. Employing a combination of creative and calculated processes, brands, products and services are communicated across a market. However, in solving …

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